Radar was tapped by Pen & Public to produce 10 minutes of looping custom content for Universal Studio’s newest release of Atomic Blonde. We worked closely with Universal Studios to come up with an immersive video solution that was on brand with the movie, and enhanced the experience of the entire launch party.
The venue for the release was The Mayan in DTLA, and Radar was honored to be part of such a luscious premiere launch party. The looping content that we created was custom-created, utilizing multiple screens and synced playback.
What does “synced playback” mean? In other words, graphics were flowing from screen to screen – 5 sources synched together. We created 3 different loops to fit perfectly with the launch party experience.
Watch for some loops of the content below – in the meantime, enjoy the trailer.