Project Kindle’s Dance Marathon at UCLA

We’re helping out our friends at Project Kindle today by producing the live webcast of their Dance Marathon at UCLA. Dance Marathon at UCLA 2010 is the 9th annual event of its kind at the UCLA campus. Seeking to educate, fundraise, and spread awareness about the global pediatric AIDS pandemic, Dance Marathon unites over 3,000 students every year in Ackerman Grand Ballroom to literally take a stand against pediatric AIDS. More information on the event can be found here. Watch the stream, chat it up & say hello. We’ll literally be here all night (did we mention it’s a 26-hour dance marathon?). This year, they raised $407,223.73!

Stats update (posted at 1:00 PM PT on 2/14/10): The stream was shared 70 times on Facebook and 47 times on Twitter. The average audience was 65 viewers and peaked at 180+ viewers on 2/14 at 1:00 PM PT. The stream averaged about 90,000+ total viewer minutes).

Tags: aids, livestream, project kindle, ucla, webcast

Welcome to Skip1.org

Radar’s creative team designed and produced the website for Skip1.org, a new non-profit organization that taps into the world’s wealth to help bring food & water to children in need. The new site has several key components such as a revolving billboard, user-generated accounts, a store, aggregated content from Twitter and a Skip1 leaderboard so people can see who’s skipping and why. Visit the site, skip something and let us know what you think. The website is live but won’t “officially” launch until September 1st, 2009.

Tags: 501c3, launch, non-profit, npo, skip1, skip1.org

EnviroSolve Has Radar On Their Mine

The EnviroSolve Corporation has tapped Radar to produce a 30-minute safety training video for the former Anaconda Copper Mine site in Yerington, Nevada which is going through a multi-million dollar cleanup. The Yerington Site has more potential pitfalls than Raiders of the Lost Ark so it’s critical that all visitors to the mine go through some training before spending any amount of time on the site. The 30-minute training video will be available on the Radar website upon its completion in May. For more information on the site cleanup, click here.

Tags: dvd, on-site, remote, training

Interthinx Launches “Fraud Bytes” Newscast

Interthinx has done it again. This time with a quarterly newscast called “Fraud Bytes.” The newscast focuses on trending topics within the mortgage banking industry. Interthinx has made the newscast available via its website and on YouTube. Hosted by Interthinx’s Kristi Kennelly, the four minute newscast is another example of how companies & organizations are leveraging their expertise, experience, solutions and strategic use of media in order to reach more people online using new media. Interthinx has plans to produce four Fraud Bytes newscasts and four FHA webisodes in 2009. Interthinx has embraced this new media campaign because of its affordability, its quick turnaround and the ability to track click-throughs and web traffic via free services such as YouTube, Vimeo and Google Analytics. For a higher-quality version of the Fraud Bytes newscast, click here.

Tags: bytes, fraud, interthinx, kennelly, kristi, new media, newscast

Faxes Gone Wild

Tags: delux, fax, funny

Interthinx™ Premieres Webisodes

Interthinx recently premiered “Attack of the FHA Loan Files,” the first in a series of webisodes addressing the riveting details of FHA requirements. The webisodes, written by Interthinx and produced by Radar, feature clips from old movies that have been dubbed over with voice over talent. Radar will produce a total of 12 webisodes for Interthinx in 2009. 

Interthinx doubled its website traffic on launch day, had one of their most successful mass email campaigns to date. Initial stats showed the webisode being downloaded and/or embedded more than 90 times with some users forwarding the link 20-80 times.

Interthinx is the nation’s leading provider of proven loan risk mitigation tools for the financial services industry.

Tags: FHA, interthinx, webisodes